Showtime It's Showtime is a Philippine noontime variety show premiered on October 24, 2009 airing on ABS-CBN. It is a morning talent show for over four regular seasons and various special editions. It showcase extraordinary talents of individuals who performed as a group in either dancing or singing presentation. On January 28, 2012, the show aired its final episode with its two year competition format and ended with a mysterious and impartial farewell. On January 30, the program revealed a teaser showing its reincarnated look as a reformatted noontime show now entitled It's Showtime, which premiered on February 6, 2012.The show simulcast on Studio 23during its relaunch week. It also airs live daily on Cge TV's.